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The Power of Storytelling: How to Share Your Journey and Attract Clients
In today’s saturated beauty and wellness market, offering great services isn’t enough—you also need to connect. Clients aren’t just...

Kimberly Sulatycky
Aug 5, 20252 min read


The Importance of Client Feedback in Business Development
Introduction I remember a powerful statistic shared during an esthetics conference I attended in 2010: “86% of clients who are unhappy...

Kimberly Sulatycky
Jul 26, 20254 min read
Sole Proprietorship or Corporation? Choosing the Right Business Structure for Your Salon
When launching a salon or beauty business in Canada, one of the most important early decisions you'll make is selecting the right legal...

Kimberly Sulatycky
Jul 21, 20253 min read
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